Give now to provide black entrepreneurs in Houston with a 7-week training, mentoring, and networking program so they can grow, create jobs, succeed, and give back!
The Black Marketing Initiative aims to elevate diverse small businesses and encourage them during and after the pandemic, with the belief that community can positively impact us all.
We are currently raising funds to provide black entrepreneurs with a 7-week training, mentoring, and networking program to help them succeed, because successful black entrepreneurs are good for Houston!
In June 2020, the team behind The Black Marketing Initiative conducted a campaign called "The Community Checkup" to check on small businesses in their community during COVID and see how they could help. They surveyed 226 small, mostly Black-owned, businesses. The response was overwhelming: At least 100 of these businesses needed business support and marketing services to survive, but could no longer afford them.
That Community Checkup influenced the creation of the Black Marketing Initiative, or "#MarketBlack." The purpose of #MarketBlack is to produce a thriving black business community in Houston through marketing and business education and research. Through the initiative, we will increase Black SMB success and sustainability. We believe that by equipping our Black entrepreneurs with the skills, expertise and network to grow their businesses, we can enhance our communities through community ownership and reinvestment, without gentrification.
Learn more about the initiative at https://www.BlackMarketingInitiative.com/About.html